lot 18

MB&F

M.A.D. 1 Red in Stainless Steel

This watch was featured at the "25.06.2026" auction

Starting bid CHF 1 500
Hammer price CHF 2 800
Total bids 10
Location
Office, Zurich
Daniel Isaak
Watch Expert / Watchmaker
Estimate
CHF 1 500 / CHF 3 000

Specification

CaseRound case in stainless steel with crown at 12 o'clock, sculpted angular lugs, rotor on the dial side, display caseback, time display around the case flanks
StrapBlack canvas/leather strap with red stitching, MB&F butterfly deployant clasp in stainless steel
DialMovement rotor on the dial side, time display with wandering hours and minutes around the case flanks, signed M.A.D. 1 at 6 o'clock
MovementAutomatic mechanical movement, functions: wandering hours, wandering minutes spinning rotor
Case No.M01S3156
Diameter:42mm
Lug-to-lug50mm
YearApproximately 2021

Condition report

Box:Yes
Papers:Yes

Reasons to Bid

The M.A.D.1 Red by MB&F (under the sub-label M.A.D. Editions) is a striking departure from conventional watchmaking, an accessible yet unmistakably creative timepiece crafted with the signature flair of independent horology guru Maximilian Büsser. Launched in June of 2021, it brings high-concept design to a wider audience while keeping in line with the heritage of MB&F. The watch features a 42 mm stainless steel case and stands out with its vibrant cherry-red accents, replacing the earlier blue colorway. The time is displayed laterally: two rotating cylinders for hours and minutes spin around the case flanks, offering an alternative to traditional hands. The movement is an inverted automatic movement with a triple-blade free-spinning rotor, visible through the dial-side sapphire crystal and enhanced with Super-LumiNova accents. The M.A.D. 1 offers a radical and interesting way of telling time under the brand of legendary Max Busser.